…What Does That Have to Do with Innovation?

Innovation often gets derailed because companies and innovation consultants underestimate the organizational change needed to bring a great idea to life. AltitudeInc, an innovation firm known for its design-thinking chops, says understanding how an organization makes decisions and adapting strategy and communication to fit that decision-making style leads to success.  It’s a little lot like the Women are from Venus and Men are from Mars thing.  Communicate in a way that a company values and you’re a lot closer to success.

Continue reading “Women are from Venus and Men are from Mars and….”