What is the single most important risk to your news organizations’ future success?
That’s the question posed to 235 news execs and managers in media by WAN-IFRA (The World Association of Newspapers and News Publishers, a global organisation of the world’s press).
Continue reading “Is the News Business Becoming a Frog in Hot Water?”
Finding the Right Problem to Solve
There’s a lot written about design-thinking and people new to the concept often think it’s only about design. Really, it’s about a way of thinking and finding the hidden, or not so obvious, motivations or problems needing to be solved.
Ok, that’s a mouthful.
Continue reading “How Design Thinking Helps Find the Hidden Opportunity”
…What Does That Have to Do with Innovation?
Innovation often gets derailed because companies and innovation consultants underestimate the organizational change needed to bring a great idea to life. AltitudeInc, an innovation firm known for its design-thinking chops, says understanding how an organization makes decisions and adapting strategy and communication to fit that decision-making style leads to success. It’s a little lot like the Women are from Venus and Men are from Mars thing. Communicate in a way that a company values and you’re a lot closer to success.
Continue reading “Women are from Venus and Men are from Mars and….”
What I Wish We Had Known Before We Launched Our Startup
In a recent post-mortem of failed startups by data marketing firm, Fractl, the founders cited a poor business model as the top reason they failed. CB Insights listed “No Market Need” as the top reason 90% of startups fail. These pitfalls also apply to large companies wanting to rejuvenate themselves by attracting new audiences for their products and services. Continue reading “90% of Startups that Fail: Here’s How to Avoid That Fate”
Applying a Growth Mindset to Innovation
I had heard about design thinking from accelerator, Matter.vc, which teaches media entrepreneurs this type of thinking. The idea is to not get too attached to “your baby” or startup. The idea is to iterate, make small bets, fail, learn and above all empathize with the people who will be using or buying what you’re creating.
Darden Professor Jeanne Liedtka who teaches a course called, “Design Thinking and Innovation” said:
.. we always want to keep plenty of options and experiment and be open to disconfirming data that tells us we’re headed down the wrong path.
Continue reading “Design Thinking For Solving Media Scaling Problems”